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Celebrating 10 Years in Business with GoDaddy

I’ve hosted my company email through GoDaddy since I launched my business more than 10 years ago - so you can imagine how excited I was to be invited to celebrate my business’ 10-year-anniversary (!) on GoDaddy’s School of Hustle.

Host Shannon Traux interviewed me how I started and grew my business, what the top social media trends are today - and my top entrepreneurial tips for success.

Most importantly, thank you to School of Hustle for introducing me to my new favorite micro-influencer, Noodle.


Asking For Myself: Tackling Taxes with CPA Jackie Meyer


As a small business owner/entrepreneur/blogger/freelancer, I have so many tax questions. (Like: In 2019, are receipts obsolete, or worth keeping? How long before bed should I stop looking at my phone to ensure the best sleep? And what language do I put into an agreement so that I earn money for each month a payment is outstanding?) 

These questions (and so many others) are why I launched my new Instagram Live series: #AskingForMyself. For the first-ever episode, I talked to tax expert Jackie Meyer to tackle some of these questions.

Thanks so much to everyone who tuned in and participated!

Have other business questions you’d like to ask? Ideas for my next episode? Leave your thoughts in the comments!


Making Strides with MM.LaFleur and Bottomless Closet

This is a sponsored post written by me on behalf of MM.LaFleur. The opinions and text are all my own.

This is a sponsored post written by me on behalf of MM.LaFleur. The opinions and text are all my own.

Image accounts for over 30% of success in leadership, whether we like it or not.

It was an honor to film this video with MM.LaFleur a couple weeks ago, spotlighting the incredible work Bottomless Closet does to help disadvantaged women enter/re-enter the workforce.

If you recently Marie Kondo-ed your closet, learn how you can put those clothes to good use here!

Freelancing with Fiverr

This is a sponsored post written by me on behalf of Fiverr. The opinions and text are all my own.

This is a sponsored post written by me on behalf of Fiverr. The opinions and text are all my own.

It’s not everyday I get to be on a panel with people I’m lucky to call friends. Thanks Fiverr for powering last night’s candid discussion about building a business... And thanks L.A. for coming through! 

Joining me on the panel at General Assembly were tech journalist Jessica Naziri Sabet, financial advisor Winnie Sun, career expert Lauren Berger, music artist Shanee Pink, and music executive and producer, Aton Ben-Horin

Freelancers: For more about how Fiverr helps me build my business, check out this video, and learn how to set your rates here

Businesses: Learn why you may want to consider hiring a freelancer here

Lightbulb Moment with Philips Hue

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This is a sponsored post written by me on behalf of Philips Hue. The opinions and text are all my own.

As a creative entrepreneur, I'll be the first to admit: Some of my best ideas come to me in the middle of the night. Enter Philips Hue.

Philips Hue is a personal, wireless lighting system, compatible with smart home systems like Amazon Alexa and Google Home. And with more than 16 million colors, Hue creates the perfect ambiance whether you're settling in for dinner or giving an important presentation

Learn how #MyHue helps when inspiration strikes here.

Now that's a lightbulb moment.

How WorkMarket Helps Me Work

This is a sponsored post written by me on behalf of WorkMarket. The opinions and text are all my own.

As a freelancer for the better part of a decade, I can attest: There are a lot of misconceptions about freelance work.

And I'm here to tell you: don't believe the hype. 

One of my favorite things about freelancing is being able to design my day around what I need to be doing - not around what everyone else is doing - and companies like WorkMarket make it that much easier.

Learn how I launched my business here, built my team of fellow freelancers here, and how WorkMarket helps me stay organized as an #OnDemandWorker here

Oh, and if you're considering starting your own freelance business, here's my number one piece of advice.

Small Business Saturday with American Express and Sprint Business

This is a sponsored post written by me on behalf of American Express and Sprint. The opinions and text are all my own.

This is a sponsored post written by me on behalf of American Express and Sprint. The opinions and text are all my own.

Small business, huge impact. 

Did you know small businesses employ 53% of the workforce?

As a small business owner myself, #SmallBizSaturday is one of my favorite days of the year. On Nov. 25, I shopped small at some of my favorite boutiques, shops and bodegas with American Express and Sprint Business. Learn how Sprint Business champions small businesses here, and don't forget to think big and shop small!

At Mobile World Congress with Samsung Business


This is a sponsored post written by me on behalf of Samsung. The opinions and text are all my own.

In order to look ahead, you need to look back. 

Recently at Mobile World Congress America in San Francisco, I asked executives to share the number one thing they wish their mobile device still had. Check out their answers here (T9 keyboard, anyone?).

We also spoke with Carolina Milanesi of Creative Strategies, Inc. about how millennials are changing the workforce. Hear her answers in this video

And in the interest of looking back to look forward, learn what inspired me to start my own business, make my own rules and work from my own home (besides the fact I find most offices way too cold) in this feature for Fidelity Investments. 

Plus, with the holidays are around the corner, are you looking to tap into the wealth of the gig economy this season? I weighed in on some ways to land some extra work and diversify your income for U.S. News and World Report, including online tools like WorkMarket and Fiverr. Check out that article here.  

Entrepreneur: How to Impress A-Rod

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Watch to catch a shark? 

During a recent trip to Las Vegas, I had the pleasure of interviewing Shark Tank's newest judge (and baseball great) Alex Rodriguez for Entrepreneur about what it takes to impress him - and why he'll only invest in brands that are a good fit for his personal brand. Check out the full interview here.

And when in Vegas...

I shared my top five tips for disconnecting - from setting your schedule to limiting your tech - with Fox5 Las Vegas. Check out the full interview here

Dell UnConference 2017


This is a sponsored post written by me on behalf of Dell. The opinions and text are all my own.

I couldn't be prouder to spend the day with my friends at Dell HQ in Austin last week learning more about their commitment to innovation and design. 

But one of my favorite things about Dell is their commitment to sustainability.

Like the fact that Dell is committed to removing 16,000 pounds of plastics out of the ocean. Learn more about their sustainability initiatives here.

Exploring Europe with Samsung


This is a sponsored post written by me on behalf of Samsung. The opinions and text are all my own.

As a social media entrepreneur, my work keeps me traveling about the half the year, and while I get to see a lot of new places, I don't always have time to explore everything.

This summer my work took me to Europe with my close friend and photographer, Whitney Tressel, where we only had a couple days at a time to sight-see. Samsung's Bixby Vision made it easier for us by helping identify landmarks — like Schönbrunn Palace and the Natural History Museum — right from the Galaxy S8 camera.

It also helped me translate menus, so I could enjoy meals at the likes of Emiko Restaurant in Munich; the Michellin-starred Field Restaurant, and Ginger and Fred at the incredible Dancing House Hotel in Prague; and KOLLÁZS and Araz Restaurant in Budapest. Special thanks to Chef Marvin Gauci and Caviar and Bull Budapest for ending my week in Europe on a high note with some of the most creative dishes I've ever had. 

Thanks to the Samsung DeX docking station, I was able to keep up with work emails while I made my way around Europe, without the hassle of carrying around a laptop. Learn more about DeX here

Cheers to Hilton Hotels Prague for taking such good care of us; Sofitel Munich Bayerpost and Hotel Bayerischer Hof Munich (where Obama stays!) for a suite stay; the adorable Hotel Schani Wien in Vienna for a memorable visit; the gorgeous Kempinski Hotel Budapest and Continental Hotel Budapest for fun views and incredible service; and the Széchenyi Bath for some much needed relaxation time. 

Weeks like this are why I do what I do. Check out this CNBC article for some of my top tips for achieving success as a freelancer. 

Now it's back to NYC, the home office and reliable WiFi (thanks New York Times)! 

Mashable #BizChat: Full-Time to Freelance

Fun fact: More than 50% of Americans will be freelance by 2020. 

Transitioning into the world of freelance can be both scary and immensely rewarding. I should know — I made the transition five years ago and never looked back. 

Last week I joined Mashable Business' Tracey Edourard to share my top five tips for succeeding at freelancing, which include reading the market, isolating your skills and spotting new business opportunities. 

For the full set of tips, check out the Facebook Live

From Full-Time to Freelance

Isn’t it time to make our work, work for us?

In 2011, I made the unorthodox decision to transition from a steady, salary job with benefits to a self-employed social media consultant. On-demand work is quickly becoming mainstream, and sites like WorkMarket are making it easier for contractors and companies to meet, fill job listings and coordinate payment.

Head to Mashable - Business to learn more about my move from full-time to freelance, the three steps I took to get there and how my salary tripled in the first year. 

Talking AR, VR with Samsung

This is a sponsored post written by me on behalf of Samsung. The opinions and text are all my own.

Last month, I traveled with Samsung to San Diego for the Enterprise Wearable Technology Summit, where I had the opportunity to chat with a dozen technology experts to discuss the impact of virtual reality, augmented reality and wearables in business.

The future of VR is bright, from improving public safety to training employees and everything in between. Check out my full interview with Librestream Technologies' Jereme Pitts and Samsung's Gabriel Murphy. 

And with VR comes great possibilities. Bharat Saini, founder and chief technologist of Hipaax, shared with me some of the advantages of wearables in the workplace. (Fun fact: Samsung recently announced its partnership with Hipaax to advance the incorporation of smartwatches in the workplace.)

I also spoke with Samsung's Wonjin Kim about what makes smartwatches help businesses run efficiently. Still don't believe the benefits of wearables? Just watch.

Dell EMC World

The women in Fifth Harmony aren't the only ones working from home. 

This week, I traveled to Austin for Dell EMC World to chat about the millennial workforce and how this generation is re-defining how and where work gets done. Huge thanks to Dell for having me and to Jordan Howard and Brian Fanzo for a great chat!

If you missed it, you can catch my live interview on YouTube. 


Advance Screening: NBC's This Is Us

This week I hosted the NYC advance screening of NBC's This Is Us, a show that The Hollywood Reporter noted as "the fall season's highest-rated launch to date."

The show, which features Mandy Moore, Milo Ventimiglia and Sterling K. Brown, is an honest and emotional series following different groups of people whose lives cross in unexpected ways. Written and produced by Dan Fogelman (Crazy, Stupid, Love.) is about family, love, life and everything in between. 

Don't forget to tune in Tuesdays at 10|9c (and starting October 11, 9|8c, after The Voice).

Lafayette 148 New York Fashion Week Event

That's a wrap!

With New York Fashion Week coming to a close, we celebrated the business of style (and a brand new retail location) with Lafayette 148. Some of my favorite bloggers, editors and friends joined me for a cocktail party and live Q&A with Lafayette 148's New York Retail Director, Noelle Dubina.

Shout-out to my friends who came - Lara Eurdolian, Emma Wo, Corey Golden, Alyssa Campanella, Chondra Sanchez, Hallie Friedman, Billie Carroll, Megan Zietz, Jackie Giardina, Kaylin Marcotte, Alix Strauss, Shindy Chen, Palak Patel, Ceylan Kumbarji, Monica Lurato, Awet Woldegebriel, Omri Rachmut, Aliah Banchik, Charlotte Bridgeman, Cheralee Lyle and Brittney Levine

Special thank you to Noelle for the candid conversation about turning passion into reward and to Lafayette 148 for hosting us in your beautiful new store!

Visit Facebook for the live Q&A. 


Forbes: Facebook Live

Normally I don’t believe in brain-picking, but last week I made a one-time exception at the first-ever Women at Forbes Facebook Live, where we I hosted a Q&A about social media best practices!

Followers on the Women at Forbes Facebook page asked a myriad of fantastic questions - from "how many hashtags should I be using?" to "what are the best social media channels for my brand?"

As I mentioned in the live session, there is no shortcut to growing your social media audience. It takes time and practice. Here are my top five tips from the Q&A:

  • Always exercise judgment and restraint on social media!
  • If you make a mistake on social media, take time to assess the damage before you determine what needs to be done to fix the problem. 
  • Social media is a two-way conversation. Make sure you're posting content that is relevant to your followers and that you're regularly engaging with them.
  • If you are trying to make money on social media, make sure you can relay the value you are providing. Do your homework first, and make sure you have data to back up the rates you are going to be offering advertisers. 
  • Hashtags can be a valuable tool, but the quality of your post is the most important thing. No matter what number of hashtags you use, if it is not a quality post, you're not going to get the attention you're looking for.

Finally, whether you're just getting started on social media or re-branding, your ultimate goal should be to make your online self a good reflection of your offline self.

For more tips, grab a coffee, and head over to Women at Forbes for the entire Q&A. 

E-School for Girls: The Next Generation of Entrepreneurs

As a small business owner, there are few things I'm more passionate about than helping the next generation of female entrepreneurs. (I even give them a plug in my latest for Forbes.)

Over the last year, I've had the honor of working with the E-School for Girls pre-college program, which gives young women the opportunity to learn how to innovate and create their own businesses. (Learn more about our February launch event with Microsoft and NYU.)

This summer, I mentored the girls during their two-week dedicated program and watched as they learned valuable skills like interviewing clients, honing their writing skills, building a great bio and LinkedIn profile - and creating a professional social media presence.

We even hosted a pitch contest (think: Shark Tank) where students presented their original business ideas to a panel of entrepreneurs, including yours truly.

You can learn more about the tremendous work that E-School for Girls does here.