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Mashable

Mashable #BizChat: Full-Time to Freelance

Fun fact: More than 50% of Americans will be freelance by 2020. 

Transitioning into the world of freelance can be both scary and immensely rewarding. I should know — I made the transition five years ago and never looked back. 

Last week I joined Mashable Business' Tracey Edourard to share my top five tips for succeeding at freelancing, which include reading the market, isolating your skills and spotting new business opportunities. 

For the full set of tips, check out the Facebook Live

From Full-Time to Freelance

Isn’t it time to make our work, work for us?

In 2011, I made the unorthodox decision to transition from a steady, salary job with benefits to a self-employed social media consultant. On-demand work is quickly becoming mainstream, and sites like WorkMarket are making it easier for contractors and companies to meet, fill job listings and coordinate payment.

Head to Mashable - Business to learn more about my move from full-time to freelance, the three steps I took to get there and how my salary tripled in the first year. 

Motivate Design #WageOn Event

Photo by  Robin Marchant

Not-so-fun-fact: There are more CEOs named John than female CEOs altogether. 

Shout-out to Luna BarMotivate Design and this panel of queens behind me for helping to make the wage gap history last night, and special thanks to our event partners WestHouse New York and The Bouqs Company!

Joining me for the panel discussion were a few of my favorite female entrepreneurs and business owners, Mona Patel, Rosie Pope, Tracey Edouard, Sally Wood, Andrea Sullivan and Palak Patel

Watch the Facebook Live of the event here and check out Forbes' coverage of the event here

Mashable #BizChats: Tips for a Successful 2017

2016 isn't the problem, and 2017 isn't the solution!

Earlier this week, I had the pleasure of joining Mashable's Tracey Edouard for a Facebook Live about how to take stock of your accomplishments and prepare for success in 2017. 

I gave my top career tips - from regularly documenting accomplishments to learning new things every day to asking your employer the right questions at the right time.

Some audience members too chimed in with great questions. Here are a few of my favorites.

  1. What tips do you have to best highlight social media achievements on social media platforms?

    Social media is a priority, not an option, and your online presence is as important as your offline presence. Share your accomplishments, but do so with humility. Give credit where credit is due, and show off your hard work. 
  2. How can professionals get over their fears and take risks?

    This takes practice. Turn your fears into gratitude. Instead of fearing public speaking, be grateful so many people want to hear you speak and gain value from you. 
  3. What are the most valuable lessons of this year?

    It's important to prioritize work-life balance. To work well, it's important to disconnect and take time to recharge and relax. 

Here are the top five things you need to know to become more successful in 2017.

  1. Articulate your goals. Know what you want, how you plan on getting there, and practice your pitch. 
  2. Calendar your tasks. Don't just create to-do lists, but schedule the days and even times you want to get things accomplished. 

  3. Master your domain. 84% of recruiters are using social media. Keep your channels up to date, and list your accomplishments with humility. 

  4. Learn the art of influence. Expand your social networks. Connect with people online and offline, and be authentic in your engagement with people. Check out my previous #BizChats for my top networking tips.

  5. Consider your legacy. No amount of money is worth making you miserable at work everyday. Ask yourself: am I providing value? Do I love what I'm doing? 

To hear my final key for becoming more successful in 2017, check out the Facebook Live video.

Thanks Mashable, for another great #BizChat!

Evolve Your Summer

You can sit with us. 

This week I hosted a summer soiree with Evolve MKD in the stunning Park Lane Hotel Rooftop Suite. (Fun fact: This is the former apartment of real estate tycoon Leona Helmsley). Joining me at #EvolveYourSummer were some of my favs in fashion, beauty, media and blogging, including Maybelline, Lafayette 148, Viyet, Motivate Design, Cuddl Duds, Mashable, and Good Housekeeping

Shout-out to Ted Baker for this perfect dress, Getty for the great photos and Park Lane for the amazing Central Park views. 

Mashable: How to Master Networking

It's all about who you know.

This week, I visited Mashable HQ to talk networking best practices on a Facebook Live session with #BizChats founder Tracey Edouard.

We kicked off the chat by selecting two emojis that best represent networking tips. I chose the ear emoji, because listening is crucial in building professional relationships, and the clapperboard emoji, because when you act confident, you start to feel confident. (Thanks, Rebecca Minkoff.)

Here are my top five networking tips. I hope they help you as much as they've helped me!

1. Do your homework. If you're going to an event, check out the guest list. Do some homework on the people attending, and if you decide you want to speak with them, find a few areas of common interest. 
2. Ditch the pitch. Be authentic. Networking has a stigma of being transactional, when it should really be about helping people.
3. Smile through your sentences. Research shows people evaluate everyone they meet in terms of warmth and competence. First impressions are everything.
4. Think quality over quantity. Everyone has connectors in their life, but most people only have a few super-connectors. Foster those relationships, rather than spreading yourself too thin.
5. Follow through. The President of the New York Stock Exchange Tom Farley says, "When I think about my own career, I owe every job I’ve ever had to networking. If I had not spent five years after [our] first Atlanta meeting staying in touch with Jeff Sprecher, chairman of the NYSE, through emails and phone calls, there is no way he would have considered me for president." 

Check out the full Mashable Facebook Live for more tips and for my number one key to successful networking. 

How to be a Powerful Female Entrepreneur

Women do everything men do - in heels.

To celebrate #WomensHistoryMonth, I invited some of my favorite leading ladies to participate in a Twitter chat I curated for Mashable Business about how to be a powerful female entrepreneur. #BizChats guests included Rebecca MinkoffBethenny Frankel, Ann Shoket, Mara Hoffman, Rachel GrantJenny FleissRosie PopeRachel Sumekh, Brittani HunterJillian Darlington, and yours truly

Check out some of the questions asked along with some of my favorite responses. 

Q1: What characteristics encompass a successful female entrepreneur?

Q2: What are the most important business skills female entrepreneurs need to develop?

Q3: Work/life balance comes with understanding the yes’s + no’s – establishing boundaries – and being fully present in each place.

Q4: Work/life balance comes with understanding the yes’s + no’s – establishing boundaries – and being fully present in each place.

Q5: Which female entrepreneur(s) do you look up to and why?

Q6: What apps, tools, resources can female entrepreneurs use to consult and network with one another?

Q7: What apps, tools, resources can female entrepreneurs use to consult and network with one another?

Q8: What final tips do you have for women looking to start their own business? 

Visit Mashable for a full recap of the #BizChats.