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WeWork

Twitter Chat with Millennial Expert Chelsea Krost

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How did you get your first 1,000 followers? What should someone charge for a sponsored post? What happens when a company asks you to endorse a product... that you've never used?!

I joined millennial marketing and brand expert Chelsea Krost for a live Twitter chat this week to talk about what it’s really like to be a modern-day influencer. Thanks so much to everyone who submitted questions!

Here are a couple of my top takeaways from the chat. Head to #MillennialTalk on Twitter for the full convo!


Q: How important are live events in the career of an influencer? How should we leverage live events to grow our personal brand?

A: Live events are everything. I work in social media, but always say that there's nothing like being with someone IRL.


Q: Let’s chat about the famous hashtags: #ad & #sponsored. Why do content creators receive so much heat for using these hashtags on sponsored posts?

A: It's hard for some people to wrap their heads around the fact that you can love something - and also make money endorsing it. One of my favorite brands (and clients) WeWork puts it well: You can make a living - and a life.


Q: When is the right time for an #influencer to hire an agent/representative?

A: The earlier, the better! Brands are shelling out big bucks to micro-influencers, and you want to make sure you're partnering up profitably.

Freelancing with Fiverr

This is a sponsored post written by me on behalf of Fiverr. The opinions and text are all my own.

This is a sponsored post written by me on behalf of Fiverr. The opinions and text are all my own.

It’s not everyday I get to be on a panel with people I’m lucky to call friends. Thanks Fiverr for powering last night’s candid discussion about building a business... And thanks L.A. for coming through! 

Joining me on the panel at General Assembly were tech journalist Jessica Naziri Sabet, financial advisor Winnie Sun, career expert Lauren Berger, music artist Shanee Pink, and music executive and producer, Aton Ben-Horin

Freelancers: For more about how Fiverr helps me build my business, check out this video, and learn how to set your rates here

Businesses: Learn why you may want to consider hiring a freelancer here

The Future of Security with Samsung Business

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This is a sponsored post written by me on behalf of Samsung. The opinions and text are all my own.

Are mobile devices changing the future of security?

Recently at the International Association of Chiefs of Police Conference in Philadelphia, I learned how public safety officers are increasingly using smartphones and technology like Samsung's innovative docking system DeX in the field. 

I spoke with City of Post Falls Police Chief Scot Haug, law enforcement veteran Dale Stockton, Blueforce Development Corp’s Michael Helfrich and Samsung’s Jan Ruderman about whether smartphones would ever replace in-vehicle laptops. Hear their answers here.  

Check out some other applications of DeX in my interview with Steve Sieron, senior alliance manager, Citrix Systems, at Gartner’s 2017 Symposium/ITxpo in Orlando, Florida.

And speaking of making a big difference in the field...

Back in New York, I joined Samsung to celebrate their partnership with Sprint and WeWork, who announced a new type of marketing called B2We (learn more here). Myself and other attendees (including a humanoid marketing platform named Pepper) were treated to a fireside chat hosted by SamsungNext, an organization that matches entrepreneurs with experienced founders to help startups reach the next level. 

WeWork Creator Awards NYC

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This is a sponsored post written by me on behalf of WeWork. The opinions and text are all my own.

The WeWork Creator Awards recognizes and rewards NYC's top creators. Which is why, as a fellow NYC creator, this event is near and dear to my heart!

Click here to watch me open the awards, and keep watching as some of the city's most driven and passionate individuals take the stage, pitch their ideas and win funding for their projects.

Before the event, I sat down with founders Anna Kaiser, Michael Lastoria of &pizza, Ryan Babenzien of Greats Brand and Joey Wolffer of Wölffer Estate Vineyard, discussing their journeys building businesses in New York. See the full conversation here

And following the awards, I had the pleasure of moderating a live Q&A with Creator Awards winners Girls Health Champions, Eat Offbeat, Jae Jin and Atomic by Design. Check out the live Q&A here.  

Thank you to the WeWork team for including me in such an incredible night!

#CreatorAwards 

Third-Annual "Scaring is Caring" Halloween Party

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Did you know there are 700,000 people in the United States living with a brain tumor, and that 500 more are diagnosed every day?

Over the weekend, Lauren Scala and I hosted our third-annual Scaring is Caring Halloween bash to benefit the American Brain Tumor Association. 

Shoutout to Mailroom, WeWork and everyone who came out and supported a cause so near to our hearts. Because of the generosity of our friends and donors, we were able to raise nearly $20,000 so far!

Learn more about American Brain Tumor Association, and donate here

Building a Personal Brand with WeWork

Last week, I traveled to Prague, where I had the pleasure of taking over WeWork's Instagram Stories for the day. WeWork provides shared workspace for entrepreneurs and freelancers all over the world... And as a proud freelancer and social media entrepreneur, traveling helps me stay inspired, creative and do what I love… which - fun fact - is WeWork's motto!

This week, I joined lifestyle expert Latham Thomas for a Facebook Live at WeWork's Financial District location in New York. We covered everything from building your personal brand to becoming your own boss, based on our personal experience as solopreneurs. 

Learn more about WeWork here, and check out our full Facebook Live here!