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Social Media, But Make it Fashion: Listen to my Parsons Podcast

Writer: Natalie ZfatNatalie Zfat

As a social media entrepreneur, I’ve had the pleasure of working with brands across every industry, including some amazing fashion brands. (For those who didn’t know, my first foray into social media was with Elie Tahari!)

Thank you to my dear friend Christopher Lacy, Assistant Professor at Parsons School of Design, for having me on Retail Revolution to talk about the ways fashion brands can be people-first and value-driven on social media.

One of my top tips: Create content that is funny, beautiful, or valuable, as a means to authentically engage (rather than focusing too much on the analytics).


Tap here to listen!

 

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