#SocialMedia

top of page

CHANGE THE CHANNEL

Follow me on social media for growth hacks, best practices and tips for cutting through the clutter

ZFacts

NATALIE ZFAT

Follow me on social media for growth hacks, best practices and tips for cutting through the clutter

Natalie Zfat

May 15, 2020

Staying Safe Online with The Profile App

This is a sponsored post written by me on behalf of The Profile App. The opinions and text are all my own. What’s the most bizarre thing that someone who you met online *clearly* lied to you about? Appearance? Age? Height?!⁣⁣ ⁣ As you know, I’m happily married – but I’m still a yenta/matchmaker/Jewish mother to all – and I’m absolutely militant about making sure my friends not only feel safe on dates – but confident that the person across the table is telling the truth about

Natalie Zfat

May 7, 2020

Practicing Gratitude with Calm

This is a sponsored post written by me on behalf of Calm. The opinions and text are all my own. Mental health is always important – but recent months have posed new and unique challenges for which many of us were not prepared. I launched a giveaway series this month, to offer some of my favorite products and services that I have found to be helpful to me at this time – both personally and professionally. One of the items I’m proud to offer a discount on is the Calm app, whic

Natalie Zfat

May 4, 2020

Bright Side Conference: Cutting Through the Clutter

If an egg can get 54 million likes, there’s no reason your content can’t. ⁣ ⁣ Such a pleasure to speak – virtually, of course – at Jess Ekstrom‘s Bright Side Conference last month, where I shared some of my secrets for how I’ve helped the biggest brands in the world cut through the clutter on social media. The event was centered on optimism at a time we could all use it, and brought together speakers to share their expertise on topics like mindset, connection, entrepreneursh

Natalie Zfat

Apr 17, 2020

Asking for Myself: Communicating a Crisis with Matt Kobach

How do you communicate a crisis on social media? (Hint: It’s not a one-size-fits-all answer.) This week, I invited the New York Stock Exchange’s Head of Social Media and digital communication guru Matt Kobach to join me for an Instagram Live to talk about the most effective ways to communicate to your audience – both as a company and an individual – during times of crisis. We covered everything from how to share content that’s of value while maintaining sensitivity, to strate

Natalie Zfat

Mar 2, 2020

Asking for Myself: How to Get Media Coverage for Your Business

It’s no secret that journalists are inundated with pitches. As a business owner, how do you cut through the inbox clutter and create a pitch that truly stands out? Lifestyle journalist Hilary Sheinbaum – contributor to NY Times, Entrepreneur and more – joined me for an Instagram Live about how to get media coverage for your business. Here are a few of her top tips: Know your audience. When you pitch a writer, make sure the topic is in line with the writer’s work. Remember you

Natalie Zfat

Jan 6, 2020

Samsung Developer Conference 2019

This is a sponsored post written by me on behalf of Samsung Business. The opinions and text are all my own. At this year’s Samsung Developer Conference, I had the pleasure of talking to tech experts about everything from app development and the benefits of open ecosystems in the industry, to the ways Samsung is empowering developers by allowing them to reach consumers on their platforms. “This technology helps solve real-world problems,” said Swalé Nunez, solutions innovation

Natalie Zfat

Dec 25, 2019

Simplifying Shopping and Traveling with Dashlane

This is a sponsored post written by me on behalf of Dashlane. The opinions and text are all my own. As a social media entrepreneur, writer, speaker, small business owner (and general multi-hyphenate), I’m always looking for technology that makes my life easier. Enter the Dashlane app, a password manager, digital wallet… and holiday miracle, to be honest. Watch my video to learn how we used Dashlane to simplify our client holiday gifting this year – and how the app can even he

Natalie Zfat

Dec 17, 2019

Meet the New Polestar 2

This is a sponsored post written by me on behalf of Polestar. The opinions and text are all my own. A car is born. I loved getting in the driver’s seat of the new Polestar 2 at The Oculus last month. It’s the first-to-market, all-electric luxury performance vehicle featuring Google’s new Android Automotive OS infotainment system. Other features I’m loving: vegan interiors, customizable design and phone-as-key (!) Speaking of convenient features, head to NBC to learn which Gma

Natalie Zfat

Dec 6, 2019

A Very Happy Holiday with Minted

This is a sponsored post written by me on behalf of Minted. The opinions and text are all my own. Each year, we love to show our appreciation for our clients with a little something special for the holidays. This year, Minted made it all too easy with these adorable tech-themed holiday cards – which we sent along with a Polaroid SNAP Instant Print Digital Camera (on brand, no?). If you’ve already sent out holiday cards, Minted also makes amazing stationery – which I recently

Natalie Zfat

Nov 20, 2019

#AskingForMyself with Jess Ekstrom

Have you ever heard the expression “Business is Good”?! I couldn’t have been more excited for this week’s #AskingforMyself with entrepreneur, speaker, author and overall lovely human Jess Ekstrom. As the founder of Headbands of Hope, Jess is a firm believer that you can do well AND do good – but she’ll be the first to admit: It’s often easier said than done. We talked about everything from gracefully dealing with failure and how to avoid burnout, to how positivity can impact

Natalie Zfat

Nov 17, 2019

Charlie’s Angels Advance Screening with Harry & David

Good evening, Angels! No words to describe how much fun I had hosting last night’s #CharliesAngelsNYC screening with Elizabeth Banks, Ella Balinska, Naomi Scott and 100+ powerhouse women. Elizabeth Banks wrote, directed, produced and starred in Charlie’s Angels and I couldn’t have been more thrilled to screen this movie made BY women FOR women. Thanks Sony Pictures for making it happen and Harry & David for the delicious treats (still dreaming of those truffles). Read more ab

Natalie Zfat

Nov 4, 2019

#ASDS2019 Female Endo Board

Talking shop with 25 of the top female surgeons, dermatologists and physicians in the country?! Sign me up! Last week, I spent a quick – but lovely – 24 hours in Chicago sharing social media secrets with the #EndoAesthetics Female Advisory Board event at #ASDS2019. We talked about everything from what works on social – to what proves ineffective for both audiences and brands. Thanks for having me, Endo! #SocialMediaExpert #EndoAesthetics #SocialMediaTips #BeautyInfluencer #Be

Natalie Zfat

Sep 13, 2019

Future of Fashion | Parsons School of Design

Class is in session. Thank you to The New School and Parsons School of Design for inviting me to speak on the first day of the brand-new Fashion Management program (aka the best-dressed classroom I’ve seen in decades). The students in this class were HUNGRY to learn everything about using social media to build a brand – and they even asked some tough questions about privacy and the psychology behind social media engagement. After the panel, someone came up to me and said “You

Natalie Zfat

Sep 5, 2019

Six Months of Renting the Runway

This is a sponsored post written by me on behalf of Rent the Runway. The opinions and text are all my own. By now, you’ve probably figured out that I go to a lot of events. Sometimes, for work (hello conference season!) – and sometimes, for fun (hi wedding season)! But what you might not know is that for the last 6 months – I’ve been obsessed with using Rent the Runway. RTR is perfect for work events, weddings, engagement parties – and also for those with commitment issues –

Natalie Zfat

Aug 20, 2019

Introducing Samsung’s Galaxy Note 10

This is a sponsored post written by me on behalf of Samsung. Opinions and text are my own. 10/10 would recommend the newest Samsung Galaxy Note 10;) As a small business owner, frequent traveler and remote worker, I’m always looking for tech that’ll make it easier to work on the go. In 2017, Samsung rolled out the DeX platform that allowed me to take all of my work with me wherever I went, without having to lug around my laptop. And with the new Galaxy Note10, Samsung has int

Natalie Zfat

Aug 2, 2019

Celebrating 10 Years in Business with GoDaddy

I’ve hosted my company email through GoDaddy since I launched my business more than 10 years ago – so you can imagine how excited I was to be invited to celebrate my business’ 10-year-anniversary (!) on GoDaddy’s School of Hustle. Host Shannon Traux interviewed me how I started and grew my business, what the top social media trends are today – and my top entrepreneurial tips for success. Most importantly, thank you to School of Hustle for introducing me to my new favorite mic

Natalie Zfat

Jul 29, 2019

E-School for Girls: Social Media Day

5th time’s a charm! Thank you E-School for Girls for inviting me to teach social media to your class 5 years in a row. After I finished speaking about all things social, I was handed a flurry of thank you post-it notes from students, sharing some of my favs here! #SocialMediaExpert #SocialMedia #SocialMediaInfluencer #NatalieZfat #ESchoolforGirls

Natalie Zfat

Jun 20, 2019

Evolve MKD Influencer Panel

Prior to any speaking engagement, I do my research. Last week, I joined Evolve MKD for a panel to discuss the influencer marketing industry, and before the panel, I did a search on Google. I typed “Do influencers” into the search bar – and before I could finish my question, a series of suggested queries populated that shocked me. The suggestions included: Do influencers work? (Yes.) Do influencers get paid? (Hell yes.) Do influencers have agents? Do influencers pay taxes? The

Natalie Zfat

Jun 13, 2019

Own It! Women Entrepreneur’s Conference

Social media has transformed the way we interact with customers – and how customers engage with us. Last week I visited SUNY Ulster to speak with 150+ small business owners at the Own It! Entrepreneurial Women’s Conference about how to use social media to create brand loyalty – from creating quality content to engaging with influencers (something I never expected to call myself)! Head to Hudson Valley Mag to read more about the conference – and see what I had to say about soc

Natalie Zfat

Jun 6, 2019

New Beauty Report Live

Did you know that roughly 35 million selfies have been posted on Instagram to date? Social media has an undeniable impact on how we perceive beauty, and with social media often comes an increase in the amount of focus we place on our appearance. (That isn’t always a bad thing!) I had a wonderful time at the New Beauty Report Live Event last week, where I joined Dr. Jennifer Levine and New Beauty’s Digital Editor Danielle Fontana to talk about the ways social media is changing

bottom of page