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Follow me on social media for growth hacks, best practices and tips for cutting through the clutter

ZFacts

NATALIE ZFAT

Follow me on social media for growth hacks, best practices and tips for cutting through the clutter

Natalie Zfat

May 30, 2020

3 Tips for Standing Out on Social Media

This is a sponsored post written by me on behalf of Freshbooks. The opinions and text are all my own. Every 60 seconds, 300 hours of YouTube footage and 350,000 Tweets are published to the Internet, begging the question: How can someone stand out in today’s ultra competitive social media environment? This month, I was excited to partner with Freshbooks and the #IMakeALiving community to share my top tips for dazzling online, whether you’re a small business owner, solopreneur

Natalie Zfat

May 22, 2020

Young Money: How Thinking Like a Millennial Can Power You Through a Crisis

It’s no secret that millennials work differently. From freelancing to side hustles, for so many of us, the WFH life is NBD. So what tools are millennials actually using to power through? What are the best ways to attract and work with millennials? And what unique networking opportunities have this period of self-isolating actually created? Here are a few of my top takeaways from my recent IG Live with Millennial Strategist Chelsea Krost. Branding for Millennials: We are doing

Natalie Zfat

May 12, 2020

Taking Care of Business with QuickBooks

This is a sponsored post written by me on behalf of Intuit. The opinions and text are all my own. If you have questions about the Paycheck Protection Program, you’re not alone. What could be more important than taking care of your employees and ensuring the future of your business? ⁣⁣⁣ ⁣⁣ If you’re a small business or other eligible organization, you can apply for a PPP loan through your bank or another SBA-approved lender, like QuickBooks. If you’re a QuickBooks customer, th

Natalie Zfat

May 7, 2020

Practicing Gratitude with Calm

This is a sponsored post written by me on behalf of Calm. The opinions and text are all my own. Mental health is always important – but recent months have posed new and unique challenges for which many of us were not prepared. I launched a giveaway series this month, to offer some of my favorite products and services that I have found to be helpful to me at this time – both personally and professionally. One of the items I’m proud to offer a discount on is the Calm app, whic

Natalie Zfat

Apr 14, 2020

Asking for Myself: Creating a People-First Culture with Laurie Ruettimann

There’s never been a better time to create a people-first culture at your company – whether you’re an entrepreneur or employee. Last week, Human Resources Speaker, Writer and Entrepreneur, Laurie Ruettimann, joined me for one of my favorite Instagram Lives to-date, to talk about how to create a people-first culture. Here are my top five takeaways: People are people first. They’re parents first, they’re siblings first, they’re community members first. People’s worth is not in

Natalie Zfat

Feb 20, 2017

Lafayette 148 NYFW Event

As New York Fashion Week storms Manhattan – quite literally – I took a moment to sit down with Lafayette 148 NY Creative Director Emily Smith to talk about the economics of design. Joining me for the Q&A and post-chat cocktail party were some of my favorite editors, bloggers, designers and entrepreneurs, including Alix Strauss, Jackie Giardina, Kaylin Marcotte, Marci Greenfield, Hilary Sheinbaum, Katie Kiefner, Hallie Friedman, Cailli and Sam Beckerman, Brittney Levine, Nika

Natalie Zfat

Feb 6, 2017

Simplifying Taxes with 1040.com

Doing your taxes can be – well – taxing. 1040.com – DIY Taxes Online simplifies the process, helps you secure your biggest refund, and as an added bonus, donates $2 to clean water initiatives for every return filed. Cleaner tax process, cleaner water. It’s a win-win. Sign up, and share with your friends to help make a difference. #SmallBusiness #financialeducation #smallbusinesstips #digitalmedia #PersonalBrand #financialadvice #financialinvestment #femaleentrepreneur #DIYTax

Natalie Zfat

Jan 20, 2017

RetailROI 2017

This week, I was invited by the Retail Orphan Initiative (RetailROI) to speak about social media trends to 300 or so retail executives at the Harvard Club of New York. From storytelling and video to social networks in the workplace, one of the top trends I addressed was the rise of the social media influencer. MuseFind found that 92% of consumers trust influencers more than traditional advertisements featuring celebrity endorsements (which explains why so many brands are grav

Natalie Zfat

Jan 13, 2017

Best of CES 2017

Happy new year! I started 2017 off – as many internet entrepreneurs do – in Las Vegas at CES. Partnering with Dell, I hosted a music/tech dinner with Intel and The Glitch Mob, a brunch with Dell/Microsoft/Alienware – and I even took over Dell’s Instagram for the week to share live moments from all! Shout-out to some other clients and friends I got to hang out with, including Scripps Network, HGTV, Food Network, Twitter, Facebook, Google, Refinery29, Medialink, Jaguar, Altec L

Natalie Zfat

Jan 6, 2017

Mashable #BizChats: Tips for a Successful 2017

2016 isn’t the problem, and 2017 isn’t the solution! Earlier this week, I had the pleasure of joining Mashable‘s Tracey Edouard for a Facebook Live about how to take stock of your accomplishments and prepare for success in 2017. I gave my top career tips – from regularly documenting accomplishments to learning new things every day to asking your employer the right questions at the right time. Some audience members too chimed in with great questions. Here are a few of my favor

Natalie Zfat

Jan 1, 2017

Facebook Live with Refinery 29

This week, I hosted one of Refinery 29‘s final Facebook Lives 2016 – speaking about social media best practices in 2016 (and some trends we need to leave behind). Top Social Media Fails of 2016 Before looking ahead to 2017, I talked about some of the biggest social media fails of 2016, from Ryan Lochte’s untimely hair Tweet to Total Beauty‘s Whoopi Goldberg/Oprah mixup. The takeaway from these fails? Always do your research before posting on social media, hire thoughtfully, a

Natalie Zfat

Dec 2, 2016

Screening Calls with 3M

I’m proud to say the world is my office – but sometimes, that means I’m typing emails on a plane, train or automobile, within close quarters to complete strangers, especially in NYC. Visual hacking happens every day, with hackers obtaining info in 15 minutes or less. You can easily prevent this on your laptops, tablets and smartphones with 3M Privacy Filters – which block side views and keep what’s on your screen reserved for you. Learn more about 3M privacy products here. #S

Natalie Zfat

Nov 28, 2016

Small Business Saturday with American Express

Small business, huge impact. As a content creator, small business owner and American Express Cardmember since 2003, supporting my fellow small businesses is not only a pleasure – but a privilege, especially since AmEx helped me start my own business as one of my first-ever clients back in 2009. On this year’s Small Business Saturday, I celebrated a few of my favorite small businesses – Viyet, for helping us style our shoot locations, GLAMSQUAD, for always getting me camera-re

Natalie Zfat

Jul 6, 2016

Mashable: How to Master Networking

It’s all about who you know. This week, I visited Mashable HQ to talk networking best practices on a Facebook Live session with #BizChats founder Tracey Edouard. We kicked off the chat by selecting two emojis that best represent networking tips. I chose the ear emoji, because listening is crucial in building professional relationships, and the clapperboard emoji, because when you act confident, you start to feel confident. (Thanks, Rebecca Minkoff.) Here are my top five netwo

Natalie Zfat

Jun 27, 2016

Not Our First Rodeo

This was #NotOurFirstRodeo, and it certainly won’t be our last. Last week I left the city and headed to the hills to host my annual L.A. summer dinner party with some of my closest friends at the beautiful Luxe Rodeo Drive Hotel. I was joined by Alyssa Campanella, Torrance Coombs, Trisha Cummings, Remy Weinstein, Jessica Naziri, Paul Germain, Natalie Zurawin, Lauren Bohbot, Kalyn Hemphill, Laura Long, Ginger McCartney, Aton Ben-Horin, Emil Garner and Leah Jacobson. Guests enj

Natalie Zfat

Jun 13, 2016

Rebecca Minkoff Talks Shop

Photo: Grant Friedman This week, I had the pleasure of interviewing designer Rebecca Minkoff at her Soho boutique in front of an intimate group of bloggers, editors and fellow entrepreneurs. Check out the video of Rebecca and I talking shop (pun intended) to watch her discuss everything from how she started her business to the instrumental role that social media has played in building her brand. As a small business owner – who turned my 2008 layoff into a business opportunity

Natalie Zfat

May 12, 2016

Council for Economic Education: #MySavingsStory

In honor of Financial Literacy Month this April, I partnered with Council for Economic Education to curate a month-long video campaign, #MySavingsStory. From Elie Tahari to Rosie Pope to yours truly, we recruited 15 global innovators to create videos featuring their advice for financial success. (Check out the compilation video above, and watch how I learned to save money here.) These videos are airing in K-12 classrooms nationwide to inspire kids about the importance of unde

Natalie Zfat

May 6, 2016

Northside Festival 2016: Innovation Meetup

How’s this for a fun fact? By 2020, 50% of all workers will be self-employed. On Monday, I joined Dell and Microsoft at the 2016 Northside Festival Innovation Meetup to share my founder story – from fired to hired (as my own boss). I shared my tips, insights and challenges as a small business owner and social media entrepreneur – what I’ve experienced forging an industry that’s so uncharted. The space has changed a lot in these five years, but I’ve figured out some constants:

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