University of Florida | The Future of Influencer Marketing

“Social media is your résumé – whether you’re an influencer, a restaurant or an accountant. Make it count!”

Last week, I joined my friend, University of Florida professor Kristina Libby for a Facebook Live about the future of influencer marketing – an area I’m pretty passionate about (read more here in The Atlantic).

We talked about everything from best content practices and how to set your rates, to how to approach brands and balance client and personal content.

Thanks to all who joined the conversation, and to the University of Florida for finally accepting me! 😉

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